Innovation

Design Sprint

A Design Sprint is an intensive work format, usually run over four to five days, that takes a team from problem definition to a prototype tested with real users.

Why it matters

It compresses into a few days a decision cycle that would otherwise take several months, forcing the team to decide quickly rather than debate indefinitely.

Concrete example

A product team runs a one-week Design Sprint to test a new signup flow before committing several months of development.

Related notions

Rapid prototypingCollaborative workshopUser testing

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